(the blog)


WordPress Can’t Scale for the Enterprise? Guess Again.

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Think WordPress Isn’t for the Enterprise? Think Again.

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Lipstick Won’t Drive Website Conversions

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emagine is Coming to a WordCamp Near You (if you happen to like warm weather)

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My Growing Pains in B2B Sales for Web Design & Digital Marketing

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Search Engine Marketing

January 3, 2017 |

What the hell does “marketing” even mean??

  As I’ve watched the definition of the ambiguous word “marketing” evolve over the years I’ve been reflecting a lot lately on what the word…

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google adwords performance summit
May 24, 2016 |

The 5 Things B2B Marketers need to know from the Google Performance Summit Lifestream

Miss the Google AdWords Performance Summit Lifestream? We’ve got you covered! Read on for the 5 things that we think B2B Marketers need to know

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December 3, 2015 |

It’s Official: B2B Lead Generation Has Changed.

For at least 10 years, I’ve been hearing that “cold calling is dead.” Now let me make something clear – until the day telephones are extinct, cold calling will never be dead.

Methinks the lady (who does not want to cold call) doth protest too much.


See, when something is hard to do and yields relatively little return in exchange for the effort, the easiest thing to do is just proclaim that activity as “dead”. I mean, announce its death to the world from mountaintops (or – Blogs, Twitter, LinkedIn discussions, etc.). That’s what we’ve seen happen to Outbound Marketing over the past decade or so.

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how do computers see images?
November 9, 2015 |

Teaching a Computer to “See” Images

Using meta descriptions we’ve managed to make computers see what we want them to. What if they could describe an image without text to a viewer? Learn more!

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Google Ranking Factors 2015
August 17, 2015 |

Google Ranking Factors 2015: A Summary Of Moz’s Recent Correlation Report

As an SEO Strategist here at emagine, it’s not uncommon for clients to ask “Why is that site ranking above me in Google? Our page…

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July 20, 2015 |

Start Spying On Your PPC Competitors In 3 Quick Steps

Do you know how much your competitors spend on paid search every month? Curious what keywords they buy and what their landing pages look like?…

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July 15, 2015 |

Why Your Domain Authority Dropped in June (And What To Do About It)

What is Domain Authority? And how should you use it? Domain Authority is a metric created by Moz in order to help predict how well…

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June 22, 2015 |

How To Find (and Remove) Bad Backlinks

While backlink building and removing is not the most exciting SEO topic, it is definitely a crucial and oftentimes complicated one. Many sites have purchased…

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June 4, 2015 |

The Quality Update, “Phantom 2”, Launches. Learn How Google Has Changed the Way It Assesses Website Quality.

Surprise! If you noticed that your website’s organic stats and rankings took a bit of a hit in the beginning of May, then you may…

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May 26, 2015 |

What B2B’s Need to Know About The Adwords Live Stream

Two weeks ago was the most exciting day of the year for paid search nerds! May 4th felt similar to the night before Christmas as…

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