Remote Paid Search Strategist

About the Company

Website: https://www.emaginehealth.com/

Corporate site: https://www.emagine.com/

emagineHealth is seeking an experienced, strategic, data-focused Paid Search Strategist to join our growing Digital Marketing team. The right candidate will not only love all that goes into successful PPC campaigns, but also love the idea of having an impact on lives. 

emagineHealth (https://www.emaginehealth.com/) is the Digital-First agency for Healthcare and Life Sciences. With 26 years in business and unmatched digital experience in the Health sectors, you’ll be joining a team of elite digital marketers who work with a passion for the difference their work is making.

Our clients are improving, extending and saving lives – and we help connect them with the people in the world who need them. 

As a full-service marketing and communications agency, our Paid Search team has complete access to our in-house team of brand strategists, designers, web developers, copywriters and technical support staff. 

Employment Type: Full-time with Salary and Benefits
Location: Remote (US Based Only)

APPLY ONLINE

The Role

This position requires a strong mix of research, analysis of data, creative development, and client interaction. This is a collaborative role for an individual with strong communication and account management skills.  In other words, you must truly enjoy and have a passion for client interaction, as you will be personally responsible for the hands-on management of search, social, and display campaigns for a number of our high-touch customer accounts. The ability to explain complex solutions in a digestible way, while providing enough data and performance results to demonstrate the impact of your work, is key.

The ideal candidate will be able to effectively manage the paid search budget and work with the Digital Marketing team in order to maximize search visibility, website traffic, conversions, and ultimate customer ROI. The role also requires the oversight and management of client accounts to ensure peak performance for PPC campaigns including Google and Microsoft Paid Search, Display, Remarketing, and Social Media Advertising.

Location: Remote (US Based Only)

Apply Online

Requirements

  • Experience running paid search, display, and social campaigns
  • Ability to develop strategies around client KPI’s, client goals & objectives 
  • Ability to manage monthly budgets of $10,000 or higher
  • Ability to manage multiple accounts and handle high-touch clients
  • Understanding the importance of customer journeys as it relates to ad campaigns
  • A willingness to learn and adapt to industry best-practices
  • Familiarity with A/B and multivariate testing
  • Experience with keyword discovery and optimization
  • Experience with writing ad copy
  • Knowledge of landing page best practices
  • Experience analyzing & reporting on data
APPLY ONLINE

Preferred Channel Experience

  • Google Ads
  • Microsoft Ads
  • Display Ads
  • Remarketing
  • Video Ads (YouTube)
  • LinkedIn Ads
  • Twitter Ads
  • Facebook Ads
  • Instagram Ads
APPLY ONLINE

Preferred Experience

  • Google Ads Certifications
  • Google Analytics Certified
  • Experience using Google Data Studio
  • Exposure to Google Tag Manager
  • Familiarity with utilizing the Google Ads editor
  • CRM exposure: HubSpot, Salesforce, or comparable
  • Experience using software tools such as SpyFu or SEMrush
  • International PPC campaign management
  • Exposure to organic SEO best practices and how it relates to PPC campaigns
  • Working knowledge of healthcare marketing challenges and best practices
  • Experience working in a digital marketing agency
  • Experience working remotely

Healthcare experience not required – you will learn quickly

APPLY ONLINE

Personal Qualifications

  • A passion for work that impacts the world
  • Strategic thinker with a keen focus on client success
  • Excellent verbal and written communication skills
  • Ability to explain complex solutions in a digestible manner
  • Both analytical and creative
  • Organized and deadline driven
  • Technical aptitude for software
  • Ability to work well within a full digital marketing team
  • Up-to-date with the latest best practices in PPC

 

Apply Online

Perks of Joining the emagine Team

  • Opportunity to collaboratively work with top-tier talent
  • A “family-like” environment will make you feel at home from your first day
  • No micromanaging or breathing down your neck
  • A culture of trust, appreciation for one another, and respect
  • A company that recognizes that work can’t always be fun, but strives every day to keep it fun and enjoyable
  • On the job training and development
  • Medical and Dental insurance
  • 401(k) with match
  • Employee referral incentive
  • “HeyTaco” app on Slack allows employees to give thanks, praise and accolades to coworkers and cashed in for rewards or donated to charity
  • Competitive salary
  • Fitness/Wellness Reimbursement
  • Paid vacation
  • Personal days
  • Opportunity to give back to the community

**U.S. based applications only please.

APPLY ONLINE