Posts in: UX

So how does an organization balance all the moving parts within a healthcare website redesign? Balance begins and ends with a strong focus on the organization’s goals and objectives. And in most cases, those objectives have a strong tie to the human connection. Let’s review the most important elements to consider when redesigning an outdated hospital website.

Your corporate website provides public facing marketing information about your organization and the services/products your team provides to various targeted…

We sat down to interview our stellar account manager, Lauren Hanson, to help you decide if we are the right…

As leaders in healthcare website design, we know that healthcare marketers are forced to balance a lot of different strategic…

A common complaint we hear from prospective web design clients is that it’s frustrating and difficult to manage their website….

Biotechnology companies have a lot hinging on their ability to stay visible to key groups – investors, potential partners, employment…

I’m literally the last person in the world who would disparage the tremendous entrepreneurship in the digital space, between Web…

You don’t need to be convinced of the importance of creating and sharing killer content that resonates with your audience. You know that all types of content (written, visual and interactive) that’s helpful and relevant helps prospects identify your company as the solution to their problem, and helps retention of current customers.

What once consisted of text-heavy pages with distracting imagery and dizzying effectives, corporate websites have (thankfully) evolved into a company’s most powerful marketing tool. A website doesn’t just share your corporate message. It provides solutions to the challenges both you and your audience face.  But, there’s still more to consider.

Vetting a new web design agency to partner with can be scary. What if the grass isn’t greener on the other side? It’s nearly impossible to know for certain if an agency is just really great at the pitch, or if they’re going to actually follow through.

Although we can’t give you an exact amount for your website redesign without talking about your specific requirements, it is still an area of concern for many. Since we’re asked that tricky question, “How much does a website cost?” so often, it’s time we address it here.

There is an inherent link between SEO and CRO for website optimization. A beautiful balance can drive a greater volume of higher quality website leads.

The struggle is real; we know. Proving digital marketing ROI to Executives is frustrating and challenging, but it’s also completely necessary. And that’s a reality we can’t ignore.

Whether you’re looking to make small changes to your current website, or tackle a full-blown website redesign project, the task can be absolutely daunting. The majority of B2B marketers are well-aware that their current website needs a facelift, but doing so seems impossible.

It’s arrived – Part 3 of emagine’s WordPress for the Enterprise blog series where we’re debunking common WordPress myths. This week: flexibility, extendibility, customizability. It’s all possible with WordPress. 

94% of website users first impressions are design-related. Okay Creatives, you win. But, as web design and digital marketing consultants, we can’t run with this and call it a day. A pretty website can’t drive conversions on its own. It needs a little help from its friends.

Nate Sprague, Interactive Web Designer, discusses the importance of analytics to implement data-driven UX & Design that keeps your users coming back and drives conversions. 

A successful digital marketing strategy requires a strong team of key players in order to keep your brand visible. Find out the 6 key players you need on your team today.

Prevention is key. And even the most successful websites need to prepare for future growth in order to stay visible and alive online. Find out if your website is ready to go to the next level now. 

Patients are heading to the internet now more than ever for healthcare information. Find out how to keep your healthcare website optimized and visible in search engines now.