We’ve reached the end of our WordPress for the Enterprise blog series and will be closing out with the benefits of this easy to use Content Management System. Given the security, scalability and flexibility, the usability of WordPress is one more added benefit to check off your list of must-haves.
By the way, if you missed previous posts in this series you can check them out here:
- Think WordPress Isn’t for the Enterprise? Think Again.
- WordPress Can’t Scale for the Enterprise? Guess Again.
- A Flexible WordPress Website for the Enterprise? You Read That Right.
WordPress is the most popular Content Management System in the World, largely due to its ease of use.
Large, enterprise companies are inherently going to have a complex site architecture and processes. Typically, it’s the Marketing team managing and updating the website who don’t have the technical knowledge to manipulate code. An easy to use Content Management System is crucial.
Manage complexities with an easy to use Content Management System
The WordPress dashboard is the first screen you see when you log in to the administration area of your website. This is where you’ll quickly and easily access each page. The dashboard is representative of the overall usability with its clean, simple and intuitive user interface.
Custom Content Options
No two websites or the content on them are the same. The way one company organizes products, solutions and content in general can be vastly different from another company. Creating and editing new and existing content in WordPress is pain-free with custom content options. On any page, you can include:
• Checkbox to indicate a page/post to be featured on the homepage, for example
• Option to place relevant content like a case study on a specific page
• Checkboxes to add features to a product page
WordPress also makes it easy to manage content according to your company’s internal workflow for approval. Here are just a few examples:
• Create drafts, schedule publications, and look at your post revisions
• Make your content public or private, and secure posts and pages with a password
• Enable private commenting between authors and editors
• Schedule content to be published at some point in the future
• Set an expiration date for when a piece of content should be un-published
• Establish a content workflow for creating and reviewing content before pushing live
Managing user roles and responsibilities should be easy, and with WordPress it is. You can assign roles and responsibilities to specify which pages team members can update, edit and publish (and which ones they can’t). Organize users by department or job function to keep track of administrators, editors and authors.
A CMS that requires knowledge of HTML or CSS code isn’t the most efficient solution for a non-technical marketer. That’s why we recommend WordPress as an intuitive, easy to use enterprise Content Management System that can still accommodate requirements of large companies.
If you’re looking for a Content Management System that suits your needs, please reach out. We’d love to explore if WordPress is the right solution for you.