In today’s post, I’d like to walk through the basics of structured data, schema markup, and how the healthcare industry can embrace the SEO gift that schema.org has given them.
Posts in: Structured Data
Healthcare Website Redesign: A Checklist for Medical, Hospital, and Health-Focused Sites on What Truly Matters to Google and Visitors
So how does an organization balance all the moving parts within a healthcare website redesign? Balance begins and ends with a strong focus on the organization’s goals and objectives. And in most cases, those objectives have a strong tie to the human connection. Let’s review the most important elements to consider when redesigning an outdated hospital website.
With the release of Google’s broad match modifier, search engine marketers have questions. What is it? How is the modified broad match type different than phrase match? How I do make the most of it in my digital marketing strategy? In today’s post, we’ll look how each match type is defined, how you’re probably misusing them in your keyword strategies, and how to make the most of Google’s broad match modifier for paid ad results and beyond.
As an SEO Strategist here at emagine, it’s not uncommon for clients to ask “Why is that site ranking above…
The way we search is evolving all the time. We live in a word where everything is knowable with a…